{"id":23386,"date":"2024-10-24T12:09:37","date_gmt":"2024-10-24T11:09:37","guid":{"rendered":"https:\/\/whatsonni.com\/news\/?p=23386"},"modified":"2024-10-24T12:09:37","modified_gmt":"2024-10-24T11:09:37","slug":"nostalgia-to-take-centre-stage-at-next-months-big-marketing-meet-up","status":"publish","type":"post","link":"https:\/\/whatsonni.com\/news\/2024\/10\/nostalgia-to-take-centre-stage-at-next-months-big-marketing-meet-up\/","title":{"rendered":"Nostalgia To Take Centre Stage At Next Month\u2019s Big Marketing Meet Up"},"content":{"rendered":"<p><a href=\"https:\/\/whatsonni.com\/news\/wp-content\/uploads\/2024\/10\/unnamed.jpg\"><img loading=\"lazy\" class=\"alignnone size-large wp-image-23387\" src=\"https:\/\/whatsonni.com\/news\/wp-content\/uploads\/2024\/10\/unnamed-1024x683.jpg\" alt=\"\" width=\"1024\" height=\"683\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400\">The third bi-annual Big Marketing Meet Up event is set to feature several speeches from fantastic big-hitters in the sector, including four recently announced professionals, all of whom have links to the spotlight.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Taking place inside of the ICC, Belfast on November 14, ticket holders will be treated to plenty of networking, learning and development opportunities.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Known for offering brilliant line-ups, the day-long feat provides talks on everything from topical issues faced by marketers to future projections on how the industry is likely to change.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Kicking off the newly announced line-up, Abigail Dixon is an award-winning marketer and marketing consultant boasting more than two decades\u2019 worth of experience in growing brands. She is the founder, author and podcast host of The Whole Marketer.<\/span><\/p>\n<p><span style=\"font-weight: 400\">The Marketing Week columnist devotes her career to ensuring that any brands, businesses and individuals she works with are granted both fulfilling and successful careers, with her speech promising to shine a light on how this can be achieved.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Highlighting the ever-changing sector, and the imperative talents needed to make it big, Abigail said: \u201cMarketing has evolved in the last decade from a support function to the one leading or starting to the long term commercial agenda of the organisation.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u201cTherefore, as marketers to stand in our power, we need to develop a holistic set of skills to grow the brand and businesses of tomorrow.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">Also appearing on November 14, David Levin will delve into the unlikely life behind the scenes of celebrities, namely the experiences of famous faces\u2019 marketers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Explaining what attendees can expect from his entertaining talk, David said: \u201cHaving spent most of this year managing the socials for a sportsperson of the legendary variety, I will make my BMMU debut with a deep-dive into the things we can all learn from the sports sector on social media.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u201cThe presentation will tackle areas such as authenticity, iconic writing and creative community management.<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u201cI will look at how Cristiano Ronaldo amassed a billion followers, how Olympic medalists from NI broke the internet and how weird it is posting as a sports legend while you\u2019re in the cheese aisle at Sainsbury\u2019s.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">Samantha Kelly is the third speaker to be announced by BMMU organisers, a name which many amongst the social media will already be well-acquainted with thanks to her 70,000 followers and authored title \u2018The Little Book of Twitter Magic\u2019.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Dubbed as one of the top X (formerly known as Twitter) experts, Samantha is proficient in all forms of social media strategy, helping businesses stand out in an ever-saturated sector, including creating a curated community.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Completing the celebrity-focused schedule is none other than Hollywood child star and famed actress Alison Arngrim, who most notably featured in the show Little House on the Prairie.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Appearing on the 50th anniversary of the show, Alison will join BMMU to chat with Social Media Strategist Samantha Kelly about the power of nostalgia in social media.<\/span><\/p>\n<p><span style=\"font-weight: 400\">She said: \u201cThis is the craziest thing in the world, shockaroo, I&#8217;m Irish and I&#8217;m coming for a visit home, if you&#8217;ll have me, to tell you all about playing the evil Nellie Olesen in Little House.\u201d\u00a0<\/span><\/p>\n<p><b><i>To find out more about the programme and to secure earlybird tickets, go to <\/i><\/b><a href=\"https:\/\/bmmubelfast.com\/\"><b><i>bmmubelfast.com<\/i><\/b><\/a><\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>The third bi-annual Big Marketing Meet Up event is set to feature several speeches from fantastic big-hitters in the sector, including four recently announced professionals, all of whom have links to the spotlight. Taking place inside of the ICC, Belfast on November 14, ticket holders will be treated to plenty of networking, learning and development &hellip; <a href=\"https:\/\/whatsonni.com\/news\/2024\/10\/nostalgia-to-take-centre-stage-at-next-months-big-marketing-meet-up\/\">Continued<\/a><!-- AddThis Advanced Settings generic via filter on wp_trim_excerpt --><!-- AddThis Share Buttons generic via filter on wp_trim_excerpt --><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[388,1770,1796,1624],"_links":{"self":[{"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/posts\/23386"}],"collection":[{"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/comments?post=23386"}],"version-history":[{"count":1,"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/posts\/23386\/revisions"}],"predecessor-version":[{"id":23388,"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/posts\/23386\/revisions\/23388"}],"wp:attachment":[{"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/media?parent=23386"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/categories?post=23386"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/tags?post=23386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}