{"id":3504,"date":"2011-10-19T12:48:37","date_gmt":"2011-10-19T11:48:37","guid":{"rendered":"http:\/\/www.whatsonni.com\/blog\/?p=3504"},"modified":"2011-10-19T12:48:37","modified_gmt":"2011-10-19T11:48:37","slug":"a-bright-new-idea-at-the-outlet-w5-lite","status":"publish","type":"post","link":"https:\/\/whatsonni.com\/news\/2011\/10\/a-bright-new-idea-at-the-outlet-w5-lite\/","title":{"rendered":"A bright new idea at the OUTLET: W5 Lite"},"content":{"rendered":"

An exciting new concept for kids has arrived at the OUTLET<\/strong> shopping village Banbridge: W5 Lite<\/strong>.<\/h2>\n

\"\"<\/a>In an exciting first for one of Northern Ireland\u2019s top family attractions, W5 has brought its award-winning interactive discovery experience outside Belfast, to join the host of big brands at the OUTLET<\/strong>.<\/p>\n

W5 Lite<\/strong> is a free taster experience at the OUTLET<\/strong> and will offer families the opportunity to enjoy some of W5\u2019s hands-on exhibits: interactives such as Flying Fish, One in a Million, Sound Tube and others which develop creativity and skills in animation.<\/p>\n

Centre Manager of the OUTLET, <\/strong>Chris Nelmes <\/strong>said, \u201cWe are delighted with our new partnership with W5.\u00a0 It\u2019s a genuinely exciting innovation that provides something for young families that isn\u2019t available at any other retail centre in Ireland. W5 Lite<\/strong> extends our offer to shoppers who are looking for great value as well as a fun day out. We hope it will be a great success.\u201d<\/p>\n

Chris Nelmes continued, \u201cW5 Lite is all about grown-ups sharing experiences and discovery together with the younger members of the family.\u00a0 Smart shoppers will know we have an array of big brands offering superb outlet prices all year round at the OUTLET<\/strong>.\u00a0 Now you can bring the kids, spend the day together, shop, eat out and discover W5 Lite too.<\/p>\n

\u201cDon\u2019t tell the children you know, but many of the exhibits at W5 Lite are linked to things they are learning about at school. This gives them a fantastic opportunity to get an independent hands-on try at things like animation, in a pressure-free fun environment \u2013 and a unique chance to show off their knowledge to their parents and carers.\u201d<\/p>\n

The OUTLET<\/strong> shopping village attracts large numbers of visitors from all over Northern Ireland as well as a substantial number of cross-border shoppers.<\/p>\n

<\/strong><\/p>\n

Chris Nelmes said, \u201cThe opening of W5 Lite at the OUTLET<\/strong> is an important step in the development of Banbridge as a gateway to other destination tourism opportunities throughout Northern Ireland.\u00a0 By creating a truly value for money family destination, we hope this will encourage Irish visitors to come back and find out more about what\u2019s on offer in the region.\u201d<\/p>\n

Liam Hannaway, Chief Executive of Banbridge District Council said, \u201cThis is a great new addition to the OUTLET<\/strong> and we are delighted to welcome the arrival of W5 to our area.\u00a0 This will have tremendous appeal for local families and we hope it will provide an even more compelling reason to visit Banbridge, to spend time exploring the wide range of sporting, cultural and retail opportunities in the area and supporting the region\u2019s economy.\u201d<\/p>\n

The launch of W5 Lite also marks a new partnership between the OUTLET<\/strong> and W5, which will see the OUTLET<\/strong> sponsoring W5\u2019s interactive START <\/em>area for the under-eights in its Odyssey Belfast-based attraction.\u00a0 Here, children can build a house, make a splash and sail their own boat, make music, explore a castle and play shop in a miniature-scale supermarket.<\/p>\n

W5 Chief Executive Dr Sally Montgomery said, \u201cThis is an exciting new partnership for W5 which makes really sound sense.\u00a0 The OUTLET<\/strong> is seeing visitors coming from all over Ireland in search of great value outlet shopping. W5 is enjoying large numbers of local families, overseas tourists and schools visitors coming to share our interactive exhibits, events and experiences.\u00a0 This new partnership gives both organisations a great opportunity to showcase what they do to a fresh audience, add value to the other and, we hope, ultimately to drive and develop each other\u2019s business.\u00a0 These unique partnerships are really important in Northern Ireland\u2019s future as a tourism destination, as we are all striving for the same shared economic success.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

An exciting new concept for kids has arrived at the OUTLET shopping village Banbridge: W5 Lite. In an exciting first for one of Northern Ireland\u2019s top family attractions, W5 has brought its award-winning interactive discovery experience outside Belfast, to join the host of big brands at the OUTLET. W5 Lite is a free taster experience … Continued<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/posts\/3504"}],"collection":[{"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/comments?post=3504"}],"version-history":[{"count":10,"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/posts\/3504\/revisions"}],"predecessor-version":[{"id":3515,"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/posts\/3504\/revisions\/3515"}],"wp:attachment":[{"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/media?parent=3504"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/categories?post=3504"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/whatsonni.com\/news\/wp-json\/wp\/v2\/tags?post=3504"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}