Antrim and Newtownabbey Borough Council is showing support for the local tourism providers through funding of £82k to market and promote the Borough as a location for visitors to enjoy and experience.
As part of this project, the Council will be working in partnership with Tourism NI through its ‘small step to a Giant Adventure Campaign’ to maximise the promotion of tourism, accommodation and hospitality providers in the Borough.
There are also plans to develop activity taster sessions, tours and itineraries to highlight the outdoor experiences the Borough has to offer which will be rolled out in the coming months. A grants programme will also be developed to specifically address current industry deficiencies and act as a catalyst for further tourism development.
Mayor of Antrim and Newtownabbey, Councillor Jim Montgomery said, “The tourism sector has been hit hard by the recent pandemic and it is promising to see this investment from Council. We have a vast offering of exceptional places to eat, stay and enjoy in our Borough and this funding will help promote and attract people to come and visit the Antrim and Newtownabbey area through the planned marketing campaigns and initiatives.”
For more information on the tourism offering in Antrim and Newtownabbey visit www.visitantrimandnewtownabbey.gov.uk