Belfast City Council Backs New Conference For Entrepreneurs In The City

The Chair of Belfast City Council’s City Growth and Regeneration Committee is calling for business people from across the city to attend the first Entrepreneurs Unleashed conference.

The networking conference, organised by Excalibur Press and sponsored by Belfast City Council, has been tailored to enhancing the business journeys of entrepreneurs from across the city.

Taking place at the Cathy Short Theatre on November 28 in Jennymount Business Park in lower North Belfast the conference is the first of its kind in the city dedicated solely to supporting entrepreneurs at all levels.

Councillor Nelson said he was delighted to officially launch the conference, highlighting the importance of supporting local entrepreneurs at all stages of running a business.

He said: “Belfast City Council is committed to providing business support to individuals and businesses at any stage of their entrepreneurial journey.

“Entrepreneurs Unleashed provides an opportunity for businesses to hear from local industry experts, meet with key stakeholders and network with other like-minded entrepreneurs.

“This conference aims to create an environment that nurtures business growth, which is a key priority for Belfast City Council and a vital component of the Belfast Agenda, the city’s community plan.”

This day-long event aims to inspire the entrepreneurial spirit of local professionals, providing a collaborative space for networking and growth. 

Entrepreneurs Unleashed will feature a diverse panel of industry experts who will share valuable insights on a range of essential topics, including leveraging AI, effective marketing strategies, navigating the tendering process, and much more.

Attendees will also have the opportunity to connect with like-minded aspiring and established business owners, with the event acting as a brilliant networking space.

Alongside drawing inspiration from success stories of fellow entrepreneurs, ticket holders can avail of gaining actionable insights during conversations with fellow attendees as well as headline speakers.

Organised by Tina Calder, Chief Vision Officer at multi-disciplinary media and marketing agency Excalibur Press, Entrepreneurs Unleashed is set to make its event debut inside Jennymount Business Park’s Cathy Short Theatre on Thursday, November 28. 

As a North Belfast native, Tina Calder recognises the significance of this project for the local community.

She said: “As an entrepreneur who grew up in lower North Belfast and a businesswoman who brought her business home to the area just a few months ago I’m proud to be able to deliver this exciting event just off the York Road area, a main arterial route in and out of the city.

“I am passionate about nurturing and supporting entrepreneurial spirit through my business and also as a business mentor across a number of programmes in Northern Ireland.

“I am absolutely delighted that Belfast City Council has recognised the importance of this event which is the first in a series of events and other activities we will be running throughout the rest of 2024 and into 2025.

“Whether you’re just starting out or looking to elevate your business, Entrepreneurs Unleashed is your gateway to unlocking new opportunities.

“We are excited to offer a platform for learning and collaboration that will supercharge your entrepreneurial journey.”

Registration is now open, and interested attendees are encouraged to sign up early to secure their spots.

Entrepreneurs Unleashed Conference will take place on Thursday November 28, at the Cathy Short Theatre, Jennymount Business Park, Belfast, tickets are available from entrepreneursunleashed.co.uk 

Final Speakers For Big Marketing Meet Up 2024 Revealed

The remaining six speakers for the upcoming Big Marketing Meet Up event have been revealed, completing the 15-person strong programme.

The November 14 day-long feat will see professionals from all areas of industry expertise share their top tips, teachings and potential prescience with attendees.

Big Marketing Meet Ups are also renowned for their networking opportunities, enabling ticket holders to socialise with the community and meet like minded individuals.

Attendees will also avail of enticing extras, including a fully-comped lunch, drinks plus much more to be discovered inside Belfast’s ICC.

Rachel Moss will be bringing her career experiences, including working as Head of Marketing Strategy for National Lottery operator Allwyn UK, to Belfast, outlining the path she has taken from a beginner in business to the marketing giant she is today.

Frequently mentoring on the Marketing Leadership Masterclass, Rachel is no stranger to a room of budding marketers and her passion for the sector emanates during her talks.

Speaking on what makes a brand’s outputs successful, Rachel said: “I believe that marketing effectiveness is about more than just measurement, it starts with consumer insight, it’s about telling compelling stories to your stakeholders and about building teams both inside your business and with your agency partners.

“I’m looking forward to sharing what’s worked for me to deliver successful business outcomes.”

Joining Rachel Moss on November 14 is Andi Jarvis, host of Strategy Sessions podcast, a show that does exactly what it says on the tin, frequently interviewing the world’s greatest marketers and providing industry tips to listeners.

Having set up Eximo Marketing back in 2017, Andi is well-versed in aiding companies with their promotion needs, creating strategies, campaigns and training schemes for businesses in Ireland and beyond.

Similar to Andi, Helen Edwards specialises in brand positioning, strategy, engagement, architecture and portfolio planning, as well as consumer insights, and will be providing her insightful takes on all topics at Belfast’s BMMU.

The award-winning columnist and branding consultant is a jack of all trades, previously published her book ‘Creating Passion Brands’ and currently working as both director of Passionbrand and Adjunct Associate Professor of Marketing at London Business School.

This autumn’s event will also see the inclusion of celebrated author Matt Swain.

Despite entering into the career in a different way, having first started in finance, Matt’s swap from corporate to collective media has proved a fruitful decision, enabling him to work with high-flying UK clients, garner over one million social media followers and curate his exclusive marketing community, Social Club.

Talking about what should be valued most in the marketing industry, Matt said: ”We no longer live in an attention economy. We live in a trust economy.

“Everyone has been fighting for clicks but in the process have lost & eroded brand trust.

“Now it’s all about building genuine industry-specific authority, meaningful trust with your target persona.”

Andrew Tindall, Senior Vice President of Global Partnerships at System1 and The Drum columnist joins the list of expert names who will appear at the ICC, Belfast, in less than a month.

Championing data usage alongside emotion and creativity, Andrew’s outlook on marketing is incredibly practical and straight-to-the-point, making his talk one not to be missed for an honest outlook.

Rounding off this year’s programme, Ben Saul-Garner will be bringing raw recounts of his unusual experiences to the Big Marketing Meet Up stage.

Ben has co-founded multiple businesses, including Rebel Book Club and Attachment, ventures which specialise in non-fiction and culture marketing respectively, giving him a broad spectrum of interests and insights, to reflect on.

Speaking on how the wider world is an impactful learning station, Ben said: “I’ve found the best lessons and insights often come from unconventional places that are a far cry from the office.

“I’m looking forward to heading to Belfast and sharing some stories from ten nights alone on a desert island that have had a big impact both personally and professionally.”

To find out more about the programme and to secure your tickets, go to bmmubelfast.com

Healing Through Laughter And Play: Arts Care Clown Doctors Celebrate 20th Birthday At Ulster Hospital

Mirth and merriment were the orders of the day on the Ulster Hospital’s Paediatric Wards as The Artscare NI Clown Doctors marked 20 years with children, families and staff.

The ‘clown doctors’ are a core troupe of actors, performers, musicians and dancers who have undertaken bespoke ‘clown doctoring’ training and visit sick children in hospital and hospice settings to brighten their day through creative play and fun.

14-year-old Lucie Frame described how much the Clown Doctors had “cheered” her up as she had plans to go away over the weekend. “The Clown Doctors came in and really cheered me up,” said Lucy. “They are really funny and my Dad was even joking around with them and they made me feel better.”

Founding member Paul Taylor, otherwise known to children and young people on the hospital wards as ‘Dr Clooless’ explained how much 20 years bringing joy and laughter meant to him and the team. “I want to say thanks to the Ulster Hospital for allowing us to come and entertain and meet the children these past 20 years. I even have ‘Clown Doctor’ down as my profession on my children’s birth certificates,” Paul laughed. “We work so well with the hospital Play Specialists and the staff here, we are a big team here. We like to think we bring a different atmosphere onto the ward and I know how anxious you can get on a hospital ward, I’ve been here with my own children. As Clown Doctors, we hope that the children and young people can build a relationship with us.”

Health Minister Mike Nesbitt was onhand to congratulate the Clown Doctors on their milestone. “For 20 years the Clown Doctors’ service has been helping children who may be worried or nervous in hospital and they must be praised for the work they have done and continue to do, and the joy they bring, not only to the children, but also the families.

“I know Artscare as a charity is committed to enhancing the lives of individuals in healthcare and community settings through the transformative power of the arts, and its vision is to ensure that everyone across Northern Ireland has the opportunity to experience the positive health and wellbeing benefits that creative engagement brings and in settings such as this that has to be encouraged. The large number of interactions and sessions the Clown Doctors have had last year, and this year is a testament to the excellent work you do and the impacts you have for the children, their families and the staff in the wards.”

Ulster Hospital Healthcare Play Specialist Sharon Pauley described how she and the team were “honoured” to host the momentous birthday celebrations. “We have had the pleasure of having the Clown Doctors on our Paediatric Ward since they started. We were the first Trust to host the Clown Doctors Programme.

“It is a great honour for us to be able to kick off their celebrations here at the Ulster Hospital and it’s great for them to showcase their incredible work to the Health Minister and our Chief Executive Roisin Coulter and Chairman Jonathan Patton.

Sharon continued, “The Clown Doctors have provided an amazing service over the years for the children and they are amazing at engaging the children, young people and parents that are in our care. They promote mental health and well-being and have such a positive impact on people’s mood on the ward. They say that ‘laughter is the best medicine’ and we have seen that in action thanks to the Clown Doctors.”

Barry Macaulay, CEO/Artistic Director Arts Care said, “This year, we proudly celebrate the 20th anniversary of the Arts Care Clown Doctors in Northern Ireland. These highly trained professional performers use the art of clowning to bring joy, comfort, and relief to children and young people who are anxious, vulnerable, or unwell.

“Through playful interactions and imaginative storytelling, our Clown Doctors Dr Muddle, Dr Clooless, Dr Fizz, Dr Dapper, and Dr Twinkle create magical moments in healthcare settings, from hospital bedsides to waiting rooms across all five Trusts.
“Currently, Arts Care are commissioned directly by the Department of Health to deliver these vital services and supported by occasional Trust charitable fund contributions.

“However, with creative health funding due to transfer directly to the Trusts by March 2025, the future of our Clown Doctors’ service is uncertain.
“We are hopeful that the Trusts will recognise the profound impact our Clown Doctors have such as opening doors to imaginative worlds and offering much-needed moments of respite and joy.”

Chief Executive of the Arts Council of Northern Ireland Roisín McDonough, added, “Anyone who has witnessed the extraordinary, uplifting work of the Arts Care Clown Doctors will recognise how effective the arts are at helping sick children and their families and carers cope with the complex range of emotions they may experience during their stay in hospital. In these situations a little happiness goes a very long way.

“The work of these professionally-trained Arts Care performers, supporting the clinical and nursing staff, is one of the most heartening examples I know of, of how the arts can make a very real and meaningful difference to people’s wellbeing and quality of life, in what can otherwise be anxious and stressful situations.”

Women In Tech Organisation, Founded By Co Down Entrepreneur, TechFoundHer Launches in the US

Women in tech organisation TechFoundHer has launched in America participating in a series of high profile events in Los Angeles and the San Francisco Bay Area focused on advancing equity in tech entrepreneurship for women. 

TechFoundHer was founded by County Down entrepreneur Máirin Murray who is on a mission to unlock the potential of women to start and lead tech companies for the benefit of the Irish economy delivering programmes to build tech and product skills whilst advocating for entrepreneur equality and system change. 

Earlier this year Máirin worked with LA producer Catherine Gray, of award winning movie Show Her The Money, to premiere the groundbreaking documentary in Dublin and Belfast as part of the TechFoundHer roadshow. Now it’s TechFounderHer’s turn to cross the Atlantic and head stateside.

Máirin said: “The opportunity to bring TechFoundHer to America is a fantastic endorsement for our organisation and recognition of the hard work and dedication of our wider team and network.

“Being able to strengthen our work locally by reaching out globally is an important part of the work we do behind the scenes.”

Following the success of the Irish tour, producer Catherine Gray invited Máirin to launch TechFoundHer in LA by co-hosting their InnovateHer Too event earlier this month.

The round table event brought together a group of thought leaders, tech entrepreneurs and advocates to tackle a critical issue in the global tech ecosystem: the underrepresentation of women starting and leading tech companies. 

The event, co-hosted by Máirin on behalf of TechFoundHer, Lata Setty (a serial tech entrepreneur and pioneering investor dedicated to transforming the venture capital industry) and Catherine Gray (founder of She Angels investors and Show Her The Money producer) focused on developing strategies to empower more women to launch and scale their own tech ventures. 

Máirin explained: “I was delighted to get the opportunity to co-host this event and work with a group of enthusiastic and passionate women who are committed to changing the tech world for women entrepreneurs.

“The event allowed us to discuss some of the key systemic challenges women encounter whilst sharing our own current projects and experiences.”

Máirin was also a key speaker at the Show Her The Money 100 City Worldwide Tour Finale in West Hollywood, as part of the international powerhouse women panel discussing the landscape for women founders in Ireland and throughout the rest of the UK and Europe with the audience.

She said: “This is our moment! There is an opportunity for women founders regardless of background to harness the power of tech to innovate and scale businesses. It’s an incredible time with women innovators and investors working together to organise globally so women entrepreneurs have the opportunity to fully contribute”

“We hear the same excuses over and over again—that women aren’t applying for funding or that there’s a lack of scalable ideas coming from women.  The ‘pipeline’ excuse doesn’t wash. We are working to create a tidal wave of women entrepreneurs who are building tech solutions. “ 

“We’re dealing with entrenched stereotypes of what an ‘investable’ founder looks like—what a tech entrepreneur looks like – often a young, white, tech-savvy male. But women tech founders are here, we’re innovating, and we’re ambitious. What we need is the funding and an ecosystem that enables us to thrive.”

TechFoundHer concludes its US tour in the Bay area of San Francisco this week at a think tank hosted by Lata Setty of How Women Invest “The New Table”. Máirin was the guest speaker at the  event with tech leaders and investors focussed on bringing TechFoundHer’s mission to the US and driving equity for women tech entrepreneurs.

Speaking about why she hosted the event Lata said:  “It’s time to break barriers and reimagine women in tech. Máirín Murray, Founder of TechFoundHer and Innovation Labs champions connection, capital and community across the British Isles, and is now bringing her “Mairin Magic” to America to embolden female tech ‘treps navigate the tech world with grit and grace.”

Speaking at the reception Mairin added “The ability to innovate, the ambition to build, and the commitment to succeed are spread across all genders, yet funding remains overwhelmingly skewed in favour of men.

“Women tech founders are here, and we are ready, but we are not being seen. As a result, we are not progressing at the same rate as our male counterparts. The time for excuses is over.”

The TechFoundHer American launch comes on the back of TechFoundHer’s latest programme launch. 

The Innovation Labs programme which is funded through the Shared Island initiative, a collaboration supported by InterTradeIreland, Invest Northern Ireland, and Enterprise Ireland, began earlier this month and will see 35 women entrepreneurs from both Ireland and Northern Ireland learn how to leverage emerging technologies such as AI, low-code/no-code tools,  to overcome business challenges, optimise workflows, and accelerate product development. 

“The Innovation Labs programme isn’t just for women who have tech industry experience, it will support all women regardless of their tech knowledge. We’re  busting the myths surrounding the idea that you need to be able to code to start a company that creates a tech driven product or service” explained Máirin.

For more information go to techfoundher.com

Nostalgia To Take Centre Stage At Next Month’s Big Marketing Meet Up

The third bi-annual Big Marketing Meet Up event is set to feature several speeches from fantastic big-hitters in the sector, including four recently announced professionals, all of whom have links to the spotlight.

Taking place inside of the ICC, Belfast on November 14, ticket holders will be treated to plenty of networking, learning and development opportunities.

Known for offering brilliant line-ups, the day-long feat provides talks on everything from topical issues faced by marketers to future projections on how the industry is likely to change. 

Kicking off the newly announced line-up, Abigail Dixon is an award-winning marketer and marketing consultant boasting more than two decades’ worth of experience in growing brands. She is the founder, author and podcast host of The Whole Marketer.

The Marketing Week columnist devotes her career to ensuring that any brands, businesses and individuals she works with are granted both fulfilling and successful careers, with her speech promising to shine a light on how this can be achieved.

Highlighting the ever-changing sector, and the imperative talents needed to make it big, Abigail said: “Marketing has evolved in the last decade from a support function to the one leading or starting to the long term commercial agenda of the organisation. 

“Therefore, as marketers to stand in our power, we need to develop a holistic set of skills to grow the brand and businesses of tomorrow.”

Also appearing on November 14, David Levin will delve into the unlikely life behind the scenes of celebrities, namely the experiences of famous faces’ marketers. 

Explaining what attendees can expect from his entertaining talk, David said: “Having spent most of this year managing the socials for a sportsperson of the legendary variety, I will make my BMMU debut with a deep-dive into the things we can all learn from the sports sector on social media. 

“The presentation will tackle areas such as authenticity, iconic writing and creative community management.

“I will look at how Cristiano Ronaldo amassed a billion followers, how Olympic medalists from NI broke the internet and how weird it is posting as a sports legend while you’re in the cheese aisle at Sainsbury’s.”

Samantha Kelly is the third speaker to be announced by BMMU organisers, a name which many amongst the social media will already be well-acquainted with thanks to her 70,000 followers and authored title ‘The Little Book of Twitter Magic’.

Dubbed as one of the top X (formerly known as Twitter) experts, Samantha is proficient in all forms of social media strategy, helping businesses stand out in an ever-saturated sector, including creating a curated community.

Completing the celebrity-focused schedule is none other than Hollywood child star and famed actress Alison Arngrim, who most notably featured in the show Little House on the Prairie.

Appearing on the 50th anniversary of the show, Alison will join BMMU to chat with Social Media Strategist Samantha Kelly about the power of nostalgia in social media.

She said: “This is the craziest thing in the world, shockaroo, I’m Irish and I’m coming for a visit home, if you’ll have me, to tell you all about playing the evil Nellie Olesen in Little House.” 

To find out more about the programme and to secure earlybird tickets, go to bmmubelfast.com

From Mentee To Mentor: Simon Mills’ Journey With Enterprise NI

Having worked at the forefront of the industry for several decades, creating a business centred on music creation was a natural progression for County Antrim’s Simon Mills.

Hailing originally from Nottingham, England, Simon moved to Northern Ireland fifteen years ago in 2009 amidst a successful career as one half of electronica group Bent, which the musician still pursues currently, where his role as a sound engineer has come into its own.

After a string of solo and group musical releases, the reality of royalty cuts and contractual percentage agreements left the 50 year old Economically Inactive. 

Speaking on why he undertook the Explore Enterprise Support Service, Simon said: “My income went quite low, because a lot of my royalties that I would get on Spotify ended up straight into the back pocket of Sony.

“I realised I was going to have to think of a different plan on top of just releasing new music, so I got in touch with the Ballymena Business Centre, and it kind of went from there, really.”

The Explore Enterprise Support Service was set up by Enterprise NI and the Prince’s Trust. The service aims to help people across Northern Ireland who are economically inactive to develop their entrepreneurial and employability skills through tailored mentoring and training. 

The Explore Enterprise Support Service has received £1.8m from the UK Government through the UK Shared Prosperity Fund.  

Paired with Ballymena Business Centre mentor Lawrence Greer, the business idea that had sparked within Simon’s self-professed unorganised brain began to have substance.

Explaining how the mentorship helped him and his subsequent business, Simon said: “It helped me just sit down and work out how I’m going to sell all this and pitch it, and then who am I pitching it to.

“It allowed me to have some kind of a plan, being able to make an overview and work out who my target customers were, and even things like pricing.”

Using his skills to finesse creative output from other musicians and bands, ranging from novices to those with record deals, Simon’s business offers mixing and mastering services to enhance this output to the level where it is good enough to be released commercially. 

Following his experience receiving support from Lawrence, Simon spotted an opportunity to offer his own form of mentoring in the shape of helping musicians through what can often be a minefield of available software.

The flexible structure provided by Explore Enterprise was a particularly beneficial aspect for the County Antrim resident in his entrepreneurial journey, reducing the formality often associated with such services and instead enabling time for development.

Simon said: “I didn’t feel like I was put into a rigid program. It’s organic and it fits everybody, because everybody’s got a different situation going on.

“For me, I didn’t have to change too much to get the wheels turning a little bit more, and Lawrence was great as well, because he was really detailed and focused.

“He was really good at finding my weak spots and sort of helping me there, which I still struggle with. 

“I’m terrible at financial organisation, but Explore Enterprise grabbed my brain and organised me a bit.”

Lawrence’s impact was a profound one for Simon, with the relaxed approach resonating well with the music whiz, enabling him to progress at his own pace without any external, or internal, pressure.

Identifying what his favourite part of Explore Enterprise was, Simon said: “I think the main highlight for me really was something as simple as just being able to sit down with someone. 

“Lawrence had this little office, which is like a shed within a shop, which was kind of quite crazy, you know, but it was just nice to go in there and just focus on something each week if there’s no specific thing that I think stood out.

“It’s just been so nice. And he’s been messaging me, actually, to keep up with me and see how things are going.”

As with many other people who involve themselves, Explore Enterprise was invaluable in taking an intangible idea into a profitable business for Simon.

He said: “I just think it’s worth doing. If you’ve got an idea and you’ve been mulling it over for a while, I think it’s a really good course to go and do because it helps you visualise the overall view of it.

“I think having all those different modules that you can experience, it’s a great thing to do  because everyone’s got a blind spot and it just helps inform you of whether your ideas are realistic or not.

“It’s been a really, really positive experience overall.”

For more information on Enterprise NI go to www.enterpriseni.com

Belfast Doula Releases Free Ebook to Help Women Boost Fertility Following Pregnancy Loss

A Belfast doula has launched a free ebook aimed at helping women improve their fertility following pregnancy loss.

Nicola Morgan, a birth and postnatal specialist, has released Optimising Fertility After Loss: The Ultimate Guide, which offers practical nutritional advice and lifestyle tips to support women on their journey to conception after experiencing the heartbreak of miscarriage.

Nicola, the founder of Doula of Belfast, has been an advocate for women’s maternal health and wellbeing for many years, providing essential support during one of the most vulnerable times in a woman’s life. 

Her new ebook is a continuation of this commitment, offering guidance to those who have suffered the heartbreak of miscarriage and are seeking to improve their chances of conceiving again.

Speaking about the motivation behind the ebook, released to coincide with Pregnancy & Infant Loss Day on October 15, Nicola said: “Walking through loss with a few friends and clients, I realised there was a gap when it came to nutrition for fertility, especially after a loss. With long waiting times and hard core medical treatment, I wanted to create something where BOTH parents feel they can do something practical that will benefit not only their fertility, but their health and well-being too.”

“There are 1 in 4 pregnancies that end in miscarriage, often within the first trimester when women don’t even know they are pregnant. This resource was created on the back of completing my perinatal nutrition course, and it addresses that gap.”

The ebook, which is available for free download from the Doula of Belfast website, delves into various aspects of fertility health. It highlights the importance of reducing oxidative stress and controlling blood sugar, two factors that can significantly impact fertility. 

Nicola emphasises that “small, but effective lifestyle changes” can make a big difference. 

She explained: “Sperm quality can improve within 74 days, and it takes 100 days for an egg to reach its maturity. As a first step, making wholesome dietary changes can be the first step in optimising your fertility.”

Nicola’s own journey to becoming a doula is deeply personal and has been marked by her own positive birthing experiences. 

“After having three successful water-births with a private midwife, it really changed and empowered me as a person. After my births, I knew I could do challenging and difficult things” she said, adding: “My sister-in-law asked if I would be her birth partner if her husband couldn’t do it. I felt so honoured to be invited into such a sacred space. I had never heard of a doula before, but a seed was planted, and a passion started to grow”

It wasn’t until 18 years later that Nicola pursued her calling. 

“I had home-schooled my kids through to the end of GCSEs, and thought I was now too old to become a doula. However, a Canadian company came to Belfast back in 2019 and I saw this as my opportunity to follow my heart’s calling. I attended the three-day in-person training, followed by their intense online two-year training programme, which I completed within a year.”

Nicola’s expertise now spans a wide range of areas including pregnancy, birth, holistic living, breastfeeding, trauma processing, biomechanics, and perinatal nutrition. Her dedication to supporting women during pregnancy and childbirth is evident in her comprehensive approach.

“I wanted to support and encourage women through their pregnancy journey,helping to prepare couples for their birth” she said. 

“The way a woman holds the memory of her birth, the way she was listened to, trusted, and treated, affects the way she steps into motherhood—be that the first time or the eighth.”

Addressing common myths about doulas, Nicola is keen to clarify misconceptions: “Doulas are not just for hippies or home births. A doula supports her client, whether she is having a natural birth, home-birth, planned or unplanned caesarean section, or a VBAC (vaginal birth after caesarean). We bring continuity of care throughout pregnancy, building a relationship based on trust,” she said.

Another common myth is that doulas replace partners during childbirth, a notion Nicola firmly disagrees with. 

“I love working together with the partner. We can work synergistically, bringing our strengths together. This really is a beautiful opportunity for the couple to bond, and it’s wonderful to be able to encourage that bond to deepen.”

In addition to her work during pregnancy and childbirth, Nicola also provides vital postnatal support, recognising the challenges new parents face. 

She explained: “New parents are incredible, but we can’t forget how much support they need to keep on top of things.

“I offer postnatal doula services where I come into the home to help with whatever the mum needs, whether it’s washing, light cleaning, meal prep, time to rest undisturbed, or even just someone to talk to, as being a new parent can feel lonely and isolating.”

Nicola’s work is underpinned by a deep belief in the importance of education and empowerment for expectant mothers. 

She said: “Through educating both parents about birth, autonomy, and advocating for their rights, there is more confidence, empowerment, and self-trust in the choices a woman makes, irrespective of how the birth unfolds.”

Her new ebook, Optimising Fertility After Loss, is a testament to this philosophy, offering women actionable steps to take control of their fertility health after experiencing loss. The guide covers key topics such as supporting egg and sperm health, managing oxidative stress, balancing blood sugar, and ensuring the diet is rich in essential micronutrients. It also includes practical advice and recipes to help women make these changes.

“This resource is meant to help women and their partners take the first step in optimising their fertility after a loss, and I hope it offers them both comfort and practical guidance,” said Nicola.

To download the free ebook Optimising Fertility After Loss: The Ultimate Guide go to doulaofbelfast.co.uk 

BarCamp Belfast Tech ‘Un’conference’ Announced For Oh Yeah Music Centre Next Month

BarCamp Belfast has cemented its plans to bring an unconventional open-environment conference for collaborative business development and casual networking to Northern Ireland’s capital in two weeks.

The event on October 4 will move away from traditional conferences to bring an eclectic day-long feat that is uniquely different from what attendees will have experienced before.

Part of Belfast Tech Week, running from September 28 – October 4 this year, the user-generated unconference is open to individuals from all sectors, including founders, designers, developers, creatives, supporters and more.

Not a wholly new concept, unconferences feature a lack of overt structure, with the non hierarchical arrangement enabling attendees to deliver volunteered talks on a subject of their choosing, rather than specific speakers being selected.

Building on Andy McMillan’s 2009 success, organisers Marty Neill (of AirPOS Pay) and Martin Gilchrist (Gilchrist & Co Chartered Accountants) have brought the captivating day to fruition alongside the event’s headline sponsors Options Technologies, AirPOS Pay and media partner Excalibur Press.

Speaking on the need for events such as the one scheduled for October, Marty Neill stressed the importance of nurturing in-person learning and social communication.

Marty said: “With tech and entrepreneurial culture now very much shifting towards working from home we felt it was more important than ever to get the community together and Belfast Tech Week looked like the perfect time to do it.

“BarCamps and Biz Camps thrived back in the day as places to meet, spaces to learn and as environments where the sparks of starting something were lit. 

“We’re hoping that we’ll see some of the older heads from the original events rubbing shoulders with the new generation of makers and builders, transferring knowledge, making contacts and hopefully sharing some collective wisdom over a pint or two.”

“We’ll also be helping the Oh Yeah Music Centre in their campaign to buy their building with all proceeds on the day being donated to Oh Yeah.”

Featuring two stages, there will be a series of talks on everything from automation, menopause, networking, payments and private AI to net zero, social media, neurodiversity and a very exciting Metaverse launch.

Anyone registered for the event is granted the opportunity to freely discuss topics in front of an audience, granting exposure to otherwise unspoken subjects.

Registration is open and free of charge to individuals hoping to attend the October 4th spectacle.

For more information about #BelfastBarCamp2024 and to register interest for the October 4 event go to barcampbelfast.com

Expectant Mums Urged to Reclaim Power Over Their Birth Experience

By Nicola Morgan 

In today’s world, we are fortunate to have access to remarkable medical advancements. From the discovery of penicillin to the development of X-rays and MRIs, these innovations have transformed healthcare, saving countless lives. 

Hospitals and doctors are invaluable when medical emergencies arise, but should childbirth be treated as a medical event?

Is Birth a Medical Event?

Childbirth is a natural, physiological process that occurs in women during their fertile years. (Birth is as natural as breathing or emptying your bowels, although it only happens a few times in a woman’s life.) While medical intervention is sometimes necessary, it is increasingly common for pregnancy care to be heavily risk-based, with numerous tests and scans that can instil fear and doubt in expectant mothers. When problems are sought out, they are often found, leading to even more interventions. Inductions in Northern Ireland are close to 60% in some areas with caesarean sections around 50%. The WHO recommends no more than 10-15% of births should be c-sections, so something is wrong! 

A recent Care Quality Commission (CQC) report identified that an overwhelmingly large majority (65%) of NHS maternity units are unsafe for women to give birth in. The inspections also uncovered that hospitals do not always consider women’s suffering after receiving poor care and, most shockingly, that some hospitals refrain from reporting incidents resulting in serious harm, whether that be to the mother or child.

Many pregnant women, trusting in the expertise of their doctors, may unknowingly hand over their autonomy. This compliance can result in experiences where mothers feel unheard and disempowered, leading to trauma and a lasting impact on their memory of birth and the way they transition into motherhood. The language used by healthcare providers, such as warnings about the risks of a large baby or the need for early induction or else the baby may die, can be coercive and is certainly unethical. 

Patient or Client?

The dictionary defines a patient as someone undergoing medical treatment, while a client engages the services of another. Pregnancy is not an illness; it does not automatically require medical management unless complications arise. Expectant mothers should view themselves as clients, making informed decisions about their care after considering all the options.

In a recent training session in Belfast, midwives and doulas discussed what hinders the natural birth process. A common observation was how women often adopt a ‘patient mentality’ upon entering the hospital, becoming passive and compliant. This mindset can strip them of their strength and agency, reducing them to mere recipients of medical care.

Take Control of Your Birth Experience

It is crucial for pregnant women to take control of their birth experience. By becoming informed and asking questions, they can make decisions that are right for them and their families. Maternity services are a service, not an authority. Women should feel empowered to accept or refuse treatment based on comprehensive information, without feeling pressured to conform to hospital policies. Having people who know her, her preferences and are willing to stand up and speak up for her when she is at her most vulnerable will only  benefit the woman and her birth experience, no matter how her birth unfolds. Research shows having a positive birth is about being heard and listened to more than the birth itself.

Midwives, too, are facing challenges. With overwhelming caseloads and limited resources, many are leaving the profession, unable to practise the true art of midwifery. This situation further emphasises the importance of women taking an active role in their care.

Becoming a Student of Your Birth

To change your birth outcome, it’s essential to educate yourself about the birthing process:

  • Explore Your Options: Learn about different places to give birth and choose what suits your needs. If you have a low-risk pregnancy, consider midwifery-led care or a home birth.
  • Ask Questions: Understanding the benefits, risks, and alternatives to any medical recommendation will help you make informed decisions.
  • Hire a Doula: A doula provides guidance, emotional support, and advocacy throughout your pregnancy and birth. Research shows that having a doula improves birth outcomes and increases breastfeeding success rates.
  • Childbirth Education: Enrol in an independent childbirth education class to understand the stages of labour, pain relief options, and how to start your breastfeeding journey.

Advocating for Yourself

Empowerment in childbirth comes from standing up for what you want. While it’s important to have support from a birth partner or doula, learning to advocate for yourself is crucial and empowering! It’s important to trust your body to grow and birth your baby alongside planning for different birth scenarios, including a caesarean, as this will help you feel prepared and in control.even if you are birthing outside of guidelines.

Knowledge is Power

The more you know about birth, the better prepared you will be. Seek out reliable resources from books, podcasts, positive birth stories, and knowledge from those who have had empowering experiences. By taking charge of your pregnancy and birth, you can create a positive and memorable experience for yourself and your baby.

For more information on how to take control of your birth experience and explore the support available to you go to doulaofbelfast.co.uk 

Women Founders to Share Tech Innovations at Belfast Lunch & Learn Event

Women in tech organisation TechFoundHer is set to host an Innovation Lunch & Learn in Belfast on Monday, 30th September, as part of Belfast Tech Week.

The event will spotlight three women-led tech startups, Medicube Health, HedgeHog Financial Wellness and Music Video Marketplace who provide innovative solutions in healthcare, financial wellbeing and music visualisation.

The hour-long event, led by Mairin Murray, founder of TechFoundHer, and Laura McClean from Synechron, will offer attendees the chance to learn from these founders’ experiences and highlight how local women are driving tech innovation.

Attendees will be introduced to the work of Dr Rawa Lina Jawad, CEO and founder of Medicube Health, whose company is focused on helping dentists improve communication with patients. 

Medicube’s platform curates tailored information bundles for patients to enhance their understanding of treatment plans and helps dentists centralise consent management, addressing common issues in patient communication that can lead to misunderstandings and legal risks.

Also presenting at the event is Caitlin Hafer, co-founder of HedgeHog Financial Wellness. HedgeHog aims to help young people regain control over their financial decisions amid increasing political, financial, and social stress. 

By teaching critical thinking and decision-making skills through their app, HedgeHog supports users in gathering insights into their own behaviours and making informed financial choices.

Rounding off TechFoundHer’s event is Loraa White, CEO of Music Video Marketplace.

Aimed at musicians and record labels hoping to boost their audiences, Music Video Marketplace strays from traditional video production companies and instead uniquely offers a platform where numerous visuals can be curated within minutes.

Speaking of the lineup, TechFoundHer founder Mairin Murray said: “Amazing to be part of Belfast’s first tech week as it aligns with our vision to make sure women innovating with tech are visible and celebrated. 

“The city is beginning to boom as a tech hub and there’s amazing energy and excitement!  

“We are on a mission with TechFoundHer to radically reset the current status quo. We need to create new and bold pathways to advance women to innovate with tech and create tech startups. 

“It’s about finding the women with big ambitions who want to harness tech, propelling them forward and funding them!”

The Innovation Lunch & Learn is just one of several events TechFoundHer is hosting in Belfast as part of their autumn schedule. 

On 3rd October as part of AI Con at Titanic Belfast, Mairin Murray will host the AI Founders panel –  Innovating with AI Right Now, featuring Angelika Sharygina (Mindshield), Tina Calder (Excalibur Press and NIMUE AI), and Jemma Simpson (Diverse AI). The panel will focus on the role diversity plays in the AI sector and how it can drive innovation.

On 16th October, TechFoundHer will partner with the Women in STEM Summit 2024 at Titanic Belfast, hosting a panel that will explore the contributions of women in the STEM fields and the importance of fostering an inclusive tech ecosystem.

Finally, on 28th November, TechFoundHer presents a panel at Entrepreneurs Unleashed at the Cathy Short Theatre in Belfast. This event will celebrate the achievements of women in the tech industry and explore the challenges and opportunities they face in scaling their businesses.

In addition to the autumn programme which also includes an Innovation Lunch & Learn at Huckletree in Dublin on September 20, TechFoundHer has launched its 2-month Innovation Labs support programme for women entrepreneurs. Funded through the Shared Island initiative, a collaboration supported by InterTradeIreland, Invest Northern Ireland, and Enterprise Ireland, this initiative is designed to empower women tech founders with the skills, tools, and confidence to lead tech product development—even without a technical background. 

“Many women have tech-driven ambitions but lack the technical know-how to bring those ideas to life. The Innovation Labs will bridge that gap by offering immersive, hands-on learning in AI tools, low-code/no-code platforms, and innovative frameworks,” said Mairin.

The Innovation Labs programme offers a structured programme of in-person workshops, online webinars, and support sessions aimed at equipping women tech founders with the skills needed to effectively work alongside technical teams and propel their businesses forward. The successful cohort will be provided with practical tools and guidance to help them develop and scale their tech solutions.

For more information about future TechFoundHer events and the Innovation Labs programme go to techfoundher.com